Wikinomics

I was lucky enough to meet with the Professor I will be working under for my thesis before the semester break. Overall the meeting was fruitful and encouraging, one of the bi-products of the meeting was an additional reading list for me. The first book on the list was Wikinomics by Don Tapscott and Anthony D. Williams.
The main theme throughout the book is mass collaboration and how it has impacted certain companies, organizations, creativity, and the importance of it. Tapscott and Williams look at companies like Boeing, Proctor and Gamble, Wikipedia, Amazon, and even the Human Genome Project in their …read more