The quality betrays the following video’s age, but dissing Microsoft for coming out with unreliable OSes is a timeless practice. Here’s how David Bradely, inventor of Ctrl+Alt+Del, gave Bill Gates the rhetorical smackdown, during the 20th anniversary celebration of the IBM PC:
I honestly wonder what was going through Gates’ head, after Bradely joked that the Microsoft founder was responsible for making the key combination famous (implying of course, the numerous crashes that necessitated Ctrl+Alt+Del)? Was he the socially awkward geek unable to produce a witty comeback? So like yours truly, except for the billions of dollars in net worth of …read more
Basically, if you’ve bought a PC that came with certain versions of Vista installed, from June 26, 2009 to January 10, 2010, you get an upgrade to Windows 7 for free! According to the Microsoft Press Release:
“There is a lot of excitement for Windows 7 in the marketplace today. However, many consumers need a new Windows PC for school, work or home before October 22,” said Brad Brooks, corporate vice president, Windows consumer marketing at Microsoft. “So starting June 26th, any customer who buys a PC from a participating computer maker or retailer with Windows Vista Home Premium, Business or …read more
Is it just me, but is the second Lauren Laptop Hunter (the one with mom) cuter than the first?
Video: Laptop Hunters $1700 – Lauren and Sue get a Dell XPS 13
Video: Laptop Hunters $1000 – Lauren Gets an HP Pavilion
Here’s the latest one, showing “Sheila” supposedly spending $2,000 of Microsoft’s money to find the perfect laptop for video editing:
Microsoft’s Laptop Hunter ads have attracted attention online for its subtle attacks on Apple, and as more proof that Microsoft is taking marketing more seriously. Personally, I can easily point out flaws in the Laptop Hunters’ messaging (which is not helped by its simplistic presentation of computer realities), but I doubt if anyone can. The fact remains that Microsoft is starting to become more concerned with appearances, rather than just the cold, technical specs.
Sure, Sheila glosses over the realities of her …read more
So you come out with a new ad, in response to your competitor’s attempts to change perceptions over a much-maligned product. Do you concentrate on your strengths, re-highlight your competitor’s weaknesses, or simply go with a cleverly-worded lie?
Reportedly, Apple decided to go for the latter. In a recent ad, they implied that Microsoft spent more money on marketing their products, rather than improving them. According to WinGeek: “…since Apple brought it up, they spend only .7 cents less per sales $1 on Advertising than Microsoft and spend a fraction of what Microsoft spends on improving its products.” For every dollar …read more